با همکاری مشترک دانشگاه پیام نور و انجمن جغرافیا و برنامه‌ریزی روستایی ایران

نوع مقاله : مقاله پژوهشی

نویسندگان

1 استادیار، گروه مدیریت، دانشگاه پیام نور، تهران، ایران.

2 استادیار، گروه مدیریت، دانشگاه آزاد اسلامی، واحد سیرجان، سیرجان، ایران

3 دانشجوی دکتری مدیریت منابع انسانی دانشگاه آزاد اسلامی واحد سیرجان

چکیده

هدف از این پژوهش طراحی الگوی پیشران­های بهره­وری پایدار مبتنی بر دانش و آگاهی محیط‌زیستی در کسب‌وکارهای کوچک و متوسط با استفاده از رویکرد مدل­یابی ساختاری تفسیری است. رویکرد پژوهش، آمیخته و مبتنی بر طرح اکتشافی و شامل دو بخش کیفی و کمی بود. مشارکت­کنندگان شامل 15 نفر از خبرگان دانشگاهی و مدیران کسب‌وکارهای کوچک و متوسط استان کرمان به روش نمونه­گیری هدفمند و گلوله برفی انتخاب شدند. بخش کیفی، با هدف شناسایی عوامل مرتبط با بهره­وری پایدار از طریق بررسی مبانی نظری و انجام کدگذاری مصاحبه با اعضای پانل انجام شد و بخش کمی نیز از طریق تشکیل ماتریس خودتعاملی ساختاری به مدل‌سازی ساختاری-تفسیری پرداخت. پس از تحلیل داده­ها و ترسیم مدل، درمجموع 16 متغیر در قالب نه سطح به­عنوان پیشران­های بهره­وری پایدار در کسب‌وکارهای کوچک و متوسط شناسایی شدند. در این میان، دو عامل مدیریت سبز و نوآوری سبز واجد بیشترین میزان نفوذ و هدایت تعیین شدند که باید به‌عنوان سنگ زیربنای بهره­وری پایدار در کسب‌وکارهای کوچک و متوسط مدنظر مدیران قرار گیرند.

کلیدواژه‌ها

موضوعات

عنوان مقاله [English]

Interpretive Structural Model of Sustainable Productivity Drivers Based Upon Environmental Knowledge and Awareness

نویسندگان [English]

  • Mohammad Montazeri 1
  • Ali Yaghoubipoor 2
  • Gholamreza Jalalian 3

1 Assistant Professor, Department of Management, Payam Noor University, Tehran, Iran.

2 Assistant Professor, Department of Management, Islamic Azad University, Sirjan Branch, Sirjan, Iran

3 Ph. D Student of Human Resource Management, Islamic Azad University, Sirjan Branch, Sirjan, Iran

چکیده [English]

The aim of this study is to design a sustainable productivity model based on environmental knowledge and awareness in small and medium-sized industries using an interpretive structural modeling approach. The research approach was mixed with an exploratory design that consisted of two qualitative and quantitative parts. The participants included 15 academic experts and managers of small and medium-sized industries of Kerman province that were selected through purposeful sampling and snowball sampling methods. The qualitative part was carried out with the aim of identifying the factors related to sustainable productivity by searching in the theoretical bases and analyzing the content of interviews with members of the panel, and the quantitative part was done through the formation of a Structural Self-Interaction Matrix (SSIM). After analyzing data and drawing the model, 16 variables were identified in the nine levels as the drivers of sustainable productivity in small and medium-sized industries. Meanwhile, two factors including green management and green innovation have the highest influence and guidance, and managers must consider these factors as the foundation stone of sustainable productivity in small and medium-sized industries.

کلیدواژه‌ها [English]

  • Driver
  • Sustainable Productivity
  • Environmental Knowledge and Awareness
  • Small and Medium-Sized Enterprises (SMEs)
  • Interpretive Structural Modeling Approach
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