ارائه راهکارهای بهبود عملکرد رسانه‌های محلی در بحران‌های محیط‌زیستی (مورد مطالعه: بحران ریزگردهای استان خوزستان)

نوع مقاله : مقاله پژوهشی

نویسندگان

1 کارشناس ارشد مدیریت رسانه، دانشکده ارتباطات و رسانه، دانشگاه صدا و سیما، تهران

2 دانشکده ارتباطات و رسانه، دانشگاه صدا و سیما، تهران

3 دانشکده ارتباطات و رسانه، دانشگاه صداوسیما، تهران

چکیده

رسانه‌های محلی، نقش بی­‌بدیلی در مدیریت بحران­‌ها از جمله بحران‌های محیط‌زیستی دارند. در کشور ما، استان خوزستان سال‌هاست که با بحران ریزگردها روبروست ولی رسانه‌های محلی در این بحران عملکرد مناسبی نداشته‌اند. در این راستا، پژوهش حاضر با هدف بهبود عملکرد رسانه­‌های محلی استان در قبال بحران محیط‌زیستی ریزگردها انجام شده است. بدین ترتیب پژوهش حاضر جهت دستیابی به این راهکارها طراحی شد و برای جمع‌آوری اطلاعات روش مصاحبه نیمه ساختاریافته انتخاب گردید. جامعه آماری این پژوهش شامل متخصصین حوزه رسانه، بحران و محیط‌زیست بود که از طریق نمونه­‌گیری هدفمند، 12 نفر انتخاب و با آن‌ها مصاحبه انجام گرفت. با تحلیل داده­‌ها از طریق روش تحلیل مضمون، 36 راهکار در قالب هشت دسته کلی شامل اطلاع‌­رسانی، نیروی انسانی، سیاست­گذاری، آموزش و فرهنگ‌سازی، تقویت مشارکت عمومی، مطالبه­‌گری و پاسخ طلبی، آگاه‌­سازی و هشداردهی و تعامل با سازمان­های متولی مدیریت بحران ارائه شد. رسانه­‌های محلی با استفاده از این راهکارها، می­توانند عملکرد خود در بحران‌های محیط‌زیستی را بهبود بخشند.

کلیدواژه‌ها

موضوعات


عنوان مقاله [English]

How to Improve the Performance of Local Media in Environmental Crisis (Case Study: the Dust Crisis in Khuzestan Province)

نویسندگان [English]

  • Mohsen Alikhani 1
  • Aliakbar Razmjoo 2
  • Siavash Salavatian 3
1 Master of Media Management, Faculty of Communication and Media,IRIB University, Tehran
2 Faculty of Communication and Media, IRIB University, Tehran
3 Media, and Communication Faculty, IRIB University
چکیده [English]

Local media play an indispensable role in crisis management, including environmental crises. In our country, Khuzestan province has been facing a dust crisis for many years, but the local media have not performed well in this crisis. In this regard, this study was conducted with the aim of improving the performance of local media in the province in the face of a dust environmental crisis. Thus, the study was designed to achieve these solutions, and a semi-structured interview method was conducted to collect information. The statistical population of this study included experts in the field of media, crisis, and environment, and through targeted sampling, finally, 12 experts were selected and interviewed. By analyzing data through thematic analysis research method, 36 solutions in eight general categories including (human resources), (informing) & (policy-making), (educating) and (improving public participation), (demanding), (warning), (co-working and coordinating with authorities of crisis) were presented. By applying these strategies in local media planning, local media can improve their performance in environmental crises.

کلیدواژه‌ها [English]

  • Environmental Crisis
  • Local Media
  • Crisis Management
  • Performance Improvements
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